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Karolina Bąba

Cyber arms race

how to secure your business from online threats

The use of new technologies in everyday life no longer surprises anyone. Digital transformation has become a permanent part of our DNA, and cyberspace has become a key area of business for many companies. All of this has overlapped with an increase in the threat from cybercriminals. Especially in recent years, it is possible to notice a drastic increase in the intensity and complexity of hacking attacks. This, in turn, is forcing companies to constantly improve their cyber security. As companies embrace increasingly sophisticated technologies, the threats from cybercriminals are also evolving – leading to a growing cyber arms race.

From data theft to operational paralysis

In the past, the main target of attacks was usually the theft of personal or financial data. However, in the era of new technologies, hackers are increasingly aiming to paralyze an organization’s operations through ransomware or DoS/DDoS attacks. As a result, companies must not only protect their data, but also secure key systems to ensure business continuity even in the face of massive and hard-to-repel attacks.

 

New opportunities and new threats

The implementation of tools to enhance IT security opens up new opportunities for companies, such as continuous monitoring of IT infrastructure and mitigating threats at an early stage. The development of new technologies also brings new risks. Above all, companies must regularly upgrade their resources and invest in security to ensure the continuity of their business.

Having a proper strategy to protect against online attacks in my opinion is crucial. Companies should not rely on ad hoc measures alone, as a comprehensive strategy of action and a proper approach to protection that includes both conducting cyber security training and constant monitoring of systems is particularly important in this area – argues Adrian Hojny, CTO at Fashion Trends Group.

 

A tailored strategy

A cyber arms race is inevitable to avoid becoming a victim of a successfully executed hacking attack. As technologies evolve, so do the skills of cybercriminals. Organizations must approach cybersecurity with determination and continued commitment, investing in safeguards and keeping abreast of the latest security trends.

In the face of these challenges, only those companies that approach cyber security as a priority will be able to avoid potential threats and build a competitive advantage.

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