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Karolina Wierzbic

Start-up in the cloud.

Does it make sense?

In the world of business start-ups have to make strategic decisions right from the start of the journey. Young companies often downplay the choice of suitable IT infrastructure, instead of using off-the-shelf solutions. Unfortunately, this strategy may lead to various problems, such as lack of scalability, poor data security or limited adaptability to the specific needs of the company. Therefore, it is worth to consider the question – will the investment in cloud computing bring future returns? For companies that want to gain competitive advantages, accelerate growth and minimise costs, cloud computing become an integral part of the strategy.

Unlimited growth

Cloud computing is a step toward flexible development. Start-ups often operate in a changing environments, and infrastructure in the cloud model allows to adapt resources to the current needs. Without the need to invest in expensive hardware, entrepreneurs gain space to focus on the essentials instead of worrying about scalability.

 

Cloud as a shield against threats

Start-ups in particular need to ensure the security of their data in order to be able to grow unhindered and to attract new customers. Cloud computing provides modern security solutions against cyberattacks and also guarantees regular backups. What’s more, cloud service providers undergo periodic audits to confirm numerous certification and compliance with standards and stringent requirements from industry regulators. This is extremely important, especially in the era where cybersecurity became more and more important.

 

How the cloud help manage budget?

One of the key challenges for start-ups is effective financial management. Cloud computing avoids the high costs associated with purchasing and maintaining in-house infrastructure. In addition, the flexible ‘pay-as-you-go’ payment model enables payment only for actual use of resources, giving companies the opportunity to allocate the saved funds to product development or other key areas related to their core business.

 

Innovation at your fingertips

The cloud is not only a tool for data storing, but also a platform that enables the use the latest business continuity technologies, such as Disaster Recovery, Backup as a Service or SOC as a Service. Start-ups that rely on the cloud gain access to innovations that can significantly accelerate their growth and help differentiate them from similar companies in the market.

For businesses looking for an efficient, flexible and secure environment to grow, investing in the cloud appears to be sensible decision. Cost optimisation, scalability and access to cutting-edge technology are all assets that make cloud-based organisations a real possibility for success. The security of data, the fluidity of payments and the ability to scale without unnecessary complications present businesses with an open door to effective growth.

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