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Paweł Kruszec

Investments in IT

Is it a good time?

There are numerous factors that influence business development, such as an economic crisis, geopolitical situation, or a pandemic. It may seem like a bad time for any investments, but according to many opinions, that’s not necessarily the case. This attitude is particularly evident in areas such as IT.

Market research has shown that over half of IT decision-makers aim to modernize their IT infrastructure, considering it a priority. The goal is to gain long-term benefits, and one of the ways to achieve this is through the implementation of cloud computing.

Why is the cloud a good solution?

There are solutions available in the market that significantly accelerate the ability to respond to economic changes and, consequently, consumer needs. Companies are increasingly realizing that cost optimization should not exclude technologies that can be helpful in building competitive advantages.

It’s a myth that during a recession, the easiest and most sensible approach is to cut costs in IT. Even if a company is affected by a recession, appropriate investments can help, among other things, in freeing up time for the IT team, securing projects within the company, or increasing efficiency and productivity – says Anna Kulikowska, Business Development Manager at Polcom.

Migration to the cloud can turn out to be a solution. Why? First and foremost, benefits can be confidently expected in the areas of cost control, data security enhancement, and flexibility, allowing for dynamic changes and, among other things, avoiding unnecessary technological debt. According to the data from the “2023 State of IT” report, companies planning to increase their technology spending in 2023 estimate that their IT budgets will grow by an average of 21 percent – emphasizes Anna Kulikowska.

Making the right decision is crucial

Although cost-cutting measures may be necessary in the current economic crisis, making the right decisions is crucial. Undoubtedly, IT can play a pivotal role in these challenging times.

During an economic slowdown, cost-cutting measures may become necessary. Therefore, making the right technological investments becomes even more important. In difficult times, the support of IT teams will play a more fundamental role. Agile approaches, scaling, and rapid transformation will enable the preservation or gain of a competitive advantage or, in the worst-case scenario, help to stay afloat in the market – says Anna Kulikowska.

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